Mark Bello’s mother was the first physical therapist for a hospice company over 40 years ago. With elder care a typical topic of conversation at the dinner table, young Mark listened carefully and, as an adult, developed a passion for caring for others by rehabilitating care facilities. He purchased his first facility in 2009 and in 2018 he used a 504 loan to purchase Greenwood Assisted Living in San Rafael.

The elder care industry has come under extensive scrutiny and Mark’s goal is to remove the stigma by focusing on the people he serves. By making capital improvements and thoughtful staffing choices he’s created a vibrant place where people now enjoy living and working. Greenwood Assisted Living is bright, welcoming and filled with music and friends. With all the new amenities, the company has been able to create 22 local jobs and Mark hopes that combining excellent care and beautiful spaces will create a welcomed level of dignity for those in need.